Prepare for a career in social media management in the social media-literate workforce.
Social media was once the plaything of teenagers, a means of entertainment and employed solely for leisure activities. As commercial, nonprofit, political, religious and social entities began to use social media for profit and influence, these same digital natives were employed to manage it.
Social media, however, is now ubiquitous. People from all walks of life use social media. These commercial and social entities employ well-qualified social media users to take on the massive field of social media production, curation, management, influence, response and analytics. Social media entrepreneurship is at the forefront of many forms of commerce.